The idea of making a series of D.I.E. products was inspired by scary movies. After some quick ideating, we decided to express death with humor. We hope that we are not only design a practical stationery, we also expect to make people smile out of understanding of the graphics while using the products.
The idea of the bookmarks design is to show different effects when the bookmark is hidden in the book and when you open the book and actually see it.
Here we have four different graphic designs for the bookmarks, each with a D.I.E. abbreviation stands for: Dying Is Exciting; Death Is Expected; Dont Interrupt Evil; Danger Is Existing.
The idea of the folder is somewhat similar to the bookmarks. We want to show a different effect when the users open the folder.
Stall Experience
In 2011, we grabbed any chance and occasions we had to pitch the products in the market, including a lot of stall experiences. Finally the project was a complete triumph!
The D.I.E. product were sold in Grass Music Festival@NCKU; BluePrint Creative Market; Wu-Garden Creative Market; Kaoshiong Youth Innovative Design Exhibition; Tainan Municipal Cultural Center.
